"Drawing from my social media experience since 2004, the book includes the following features:
- step-by-step guides to establish, manage, and protect an online reputation using popular social media platforms: Facebook, Twitter, LinkedIn, YouTube, Google+, and blogs
- instructions to optimize your profile on 12 popular physician review sites
- how to respond to patient reviews on the web
- guidelines to online professionalism"
You can read Dr. Pho's blog post about his new book and find links to purchase it at his personal blog on KevinMD.com.